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Presenters bear the responsibility of shaping perceptions around their proposals, products, or services through effective presentations. To achieve this, thinking beyond conventional boundaries and embracing a non-linear presentation style becomes imperative.

Non-linear presentations stem from the belief that ideas and narratives can unfold in various directions. Attempting to force a non-linear problem into a linear presentation is akin to fitting a square peg into a circular hole, a common pitfall in presentation craftsmanship.

Non-linear thinkers, however, break free from the constraints of linear thought. They perceive connections between seemingly unrelated ideas, introducing a dynamic element to their presentations.

Key Impacts of Non-Linear Thinking on Presentations:

  1. Acknowledging Diversity:

   Non-linear thinking recognizes the diversity within audiences. Each individual interprets and articulates positions differently. Embracing non-linear presentations acknowledges and respects these diverse perspectives.

  1. Liberating the Presenter:

   A non-linear style liberates presenters from the confines of a predetermined flow. Unlike linear styles, it allows adaptability based on the presenter’s perception and audience dynamics.

  1. Opening the Space for Dialogue:

   Non-linear presentations defy the traditional lecture format, fostering an environment for dialogue. Breaking away from linear expectations, these presentations naturally lead to discussions, encouraging audience engagement.

Drawing parallels with the addictiveness of computer games and apps, which thrive on non-linear interactive flows, presentations can benefit from a similar approach. Conventional presentation tools like PowerPoint follow a linear paradigm, akin to flipping through pages. Contrarily, dynamic HTML presentations mirror the interactivity of apps, enabling a story-like exploration that aligns with audience feedback.

In essence, the art of non-linear presentations lies in navigating the narrative dynamically, tying loose ends, and allowing the audience to guide the story. As in “Spin Selling,” letting the audience contribute to the conclusion marks the pinnacle of presentation success. Call us at to demonstrate to you how you can convert your linear Power Point presentations to a nonlinear  dynamic HTML flow.

To Learn more about how to create interactive bank statements, contact us.

Dr. Rado

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