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A fresh design approach to digital docs & publications

Today's digital documents are like mini information apps (infoApps™). Every document has a UI. Its rich, interactive features keep readers focused and engaged. Embrace the new design paradigm to turn information into data products that deliver more relevant and meaningful experiences.

Introducing the InfoApp format for data products

Re-imagine documents

Design thinking guru Jeff Hendrickson explains how digitization allows to expand and enhance the documents' user experience.

All published information must be tailor-made to captivate attention

Documents with attitude!

InfoApps™: The New Standard

When it boasts flawless design, marries seamless UI/UX, and wields powerful in-document BI, it’s undeniably an InfoApp.

Merging traditional documents and apps into a new InfoApp format for enhanced user experience and easier content creation, publishing, and distribution.

Seriously, try it now!
Documents with looks!

InfoApps™: The New Aesthetics

In less than 50 milliseconds, people decide whether to read documents, with 94% of these decisions being based on design.

Pixel-perfect design significantly enhances ease-of-use for creators, allowing them to effortlessly drag and drop design components onto a page without the need for coding HTML or CSS.

Seriously, try it now!
Before InfoApps™

Static, multipage documents are cumbersome to navigate, often requiring readers to manually copy and paste data into other applications for analysis.

With InfoApps™

A modern in-document UI/UX, tailored specifically to fit the content, streamlines document navigation and enhances data interactions without requiring readers to learn new skills.

95% of all documents are STATIC documents

95%

70% of all static documents contain DATA.

70%

85% of information consumers DON'T have access to BI

85%

60% of self-service BI users find it HARD to learn

60%

80% of business users are NOT happy with self-service BI

80%

It’s time to give infosumers data
in a format they can understand

By embedding In-Document BI™ in every infoApp, you can cater to underserved information consumers who seek data in a readily digestible format.

Empower everyone with insights, not just static data.

Analytical InfoApps are versatile, sharable via email or online publication. Readers can interact with the data both online and offline, sans any additional software. Plus, being freestanding, they negate the necessity for costly servers and web infrastructure.

Deliver great design!

Attention Economy 101: Competition is hot and getting hotter. If you are not aesthetically stimulating and functionally effective you just merge into the crowd.

Emotional Economy 101: You've got three seconds to impress me. Three seconds to connect with me, to make me fall in love with your product.

Kevin RobertsCEO, Saatchi & Saatchi

InfoApp: The Uber Format

Today's communication medium is the Web. Therefore, all documents should be created and shared in a universal web format easily accessible in any browser. InfoApp integrates the best features of all traditional formats.

Data-Only Formats

Excel, CSV, TXT, JSON, other similar formats, are ideal to export and share data but lack visualization and design capabilities.

InfoApps embed raw data in the file, allowing easy data sharing or export of data directly from the document.

Presentation Formats

PPT, PDF, and DOC offer limited design and visualization. Static data and fixed layouts make such documents hard to use and update.

InfoApps offer enhanced design and layout capabilities, along with interactive data and content navigation.

Graphic Design Formats

PDF reigns supreme with perfect design and zero layout distortions acorss devices, but falls short in web-friendliness and user-friendly UI/UX.

InfoApps preserve the best features of PDF with the additional benefits of web-friendliness and user-friendly UI/UX.

Data in HTML

Business Intelligence applications excel in interactive data but are limited in design and lack portability due to server dependencies.

InfoApps embed a BI engine for analytics within the document itself, devoid of server dependencies and ensuring portability.

Data & Application Forms

PDF forms and specific HTML application pages serve as conventional means for data collection but demand costly custom development.

InfoApps have robust components and features to create fillable forms and application pages in HTML effortlessly.

The transition from static documents to InfoApps™ has started

Replace static PDF and other formats with pixel-perfect, portable, dynamic HTML

PDF has run its course. Time to let go.

PDF boasts two significant advantages: portability and perfect layout, which contributed to its popularity over the past 30 years. However, in the digital age, these attributes alone are no longer sufficient.

Storied Data HTML is pixel-perfect and portable

Effortlessly craft HTML docs with perfect design layout without any coding, offering the same advantages and exquisite aesthetics as PDFs. Elevate your designs with more interactive user experiences.

Storied Data dynamic HTML raises the bar even further

Transform static documents into mini apps (infoApps) with Dynamic HTML. Condense extensive content into engaging and time-efficient one-pagers for a more streamlined and interactive experience.

"Documents are a source of important information to all users. Companies must deliver superior in-document experience compared to web and mobile apps."

Jeff Hendrickson
Design Thinking Expert and Author

The Art of Storied Documents

Transition

The enhanced HTML offers a better user experience and is less costly to create and maintain

Opportunity

Use storied documents for customer and employee engagement and trust building

Importance

Documents reinforce your brand by demonstrating expertise and customer understanding and care

Design Thinking

Leverage design thinking to create differentiated and meaningful experiences

With InfoApps™, companies and users can:

Tailor

Distribute smart, personalized information for next generation data-literate users

Present

Present complex information and business data in a simple and informative way

Engage

Use data and content interactivity as a narrative to keep users actively involved

Share

Share dynamic content giving each user control to interact freely with live data

The fusion of docs and apps into a single InfoApp™ format has started

Infosumers love data products for their easy access to relevant information. InfoApps simplify their creation and distribution.

Data has power to influence

Harnes the power of data to inspire and ignite action.
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Dynamic infoApps engage

Design docs & presentations as microsites and apps.
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Interactive insights convince

Revamp data and docs into captivating experiences!
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Information sharing empowers

Provide convenient and user-friendly access to the distributed data.
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Scaled distribution amplifies

Increase your influence with cost-free mass data communications.
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